Yet even as Headspace finds its groove, questions linger about just how broad its appeal can be, and whether the app’s creators can back up their aspirational claims with real science.
“The cheerleading phase is over,” said James Gimian, publisher of Mindful magazine. “People know mindfulness can be a good thing. Now people need to do research into what the benefits are in specific applications.”
Headspace was founded by Rich Pierson and his buddy Andy Puddicombe in 2010. At the time, Mr. Pierson was a stressed-out ad executive in London, and Mr. Puddicombe — who had studied as a Buddhist monk and dabbled as a circus performer — was teaching meditation to anxious Britons.