Tinder user growth to halve, JP Morgan downgrades Match Group

Dating app Tinder could see new user growth cut in half by the end of June unless it gets more kindling, J.P. Morgan said Wednesday.

Shares of Tinder parent Match Group notched a closing high on Tuesday after swelling nearly 150 percent over the past 12 months, far outpacing the broader market. The company introduced a premium subscription for Tinder users last fall — called Tinder Gold — that included a number of exclusive offerings to users.

But Tinder’s red-hot performance won’t last, warned J.P. Morgan’s Doug Anmuth, who downgraded shares to neutral from overweight.

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